Why UFC CEO Dana White won’t ever campaign for Donald Trump again

In a dramatic turn, just days after securing his victory in the Presidential election, Donald Trump made his way back to Madison Square Garden for the Ultimate Fighting Championship (UFC) event, UFC 309. The arena, was once the site of a rally speculated to mark the end of his campaign.
The former president entered the arena to flanked by some of his incoming cabinet picks, and UFC CEO Dana White.
Dana White, the UFC CEO who was instrumental in mobilizing young male voters for Trump, made a decisive declaration about his future in politics. In an interview with The New Yorker at UFC 309, White said, “I’m never f–king doing this again,” making it clear that he had no interest in being involved in politics moving forward.
White didn’t hold back in expressing his frustration with the political scene. Describing his experience as “gross” and “disgusting,” the UFC chief made it clear that he no longer wanted any part in political campaigns.
While distancing himself from politics, White took a moment to praise his longtime friend, Donald Trump. Recalling the 2024 campaign rally in Pennsylvania where Trump was nearly assassinated, White remarked that Trump was “tougher and more badass than anybody,” highlighting his resilience in the face of danger.
The UFC 309 event also highlighted a powerful coalition of figures aligned with Trump’s future administration. Among those in attendance were Elon Musk, Robert F. Kennedy Jr., Speaker of the House Mike Johnson, former Representative Tulsi Gabbard, tech entrepreneur Vivek Ramaswamy, and Trump’s eldest son, Donald Trump Jr.